In the 3rd and final article in our series on networking for wedding businesses, we bring networking right up to date and look at online networking. Social platforms like Twitter, Facebook and LinkedIn are all excellent networking tools. What’s more they are free, you can fit them around your other commitments and there’s no need … Read more
It’s the one thing they don’t tell you about running your own wedding business – sometimes you are going to be bored. Yup, it’s not all fun, creativity and excitement. As the business owner you also have to deal with the dull stuff. The finances, contracts, contacting people who don’t return your calls and my … Read more
However much we love what we do, ultimately we are in business to make a profit so we can pay the bills and enjoy the lifestyle we want. If you are struggling to make enough from your wedding business, here are four areas to look at in order to increase your profits. Find more clients … Read more
In previous articles we’ve talked about using Marketplaces like ebay and Etsy to sell your wedding products online. Sooner or later, however, you’ll want to have your own online shop. Which means choosing an ecommerce Shopping Cart. There are hundreds of options available so how do you choose the one that’s right for you? Before … Read more
In a previous article we talked about the benefits of networking for wedding professionals and how to make the most of networking meetings and events. But networking doesn’t have to mean going to meetings – there are lots of ways you can network informally. Here are 5 ways to grow your contact list and get … Read more
In the second instalment of his diary, our new wedding photographer, Mike Riley tells us how he’s been spending the winter months – and how his hard work is starting to pay off. Over to Mike……. Since I last spoke to you back in November of last year I’ve been hard at work on the … Read more
When it comes to marketing your wedding business with social media there are so many options. And it changes constantly – the established players adding new features, new platforms emerging. The add in all the “gurus” dispensing advice and telling you “You must be on……..” (fill in the blank with Facebook/Twitter/Instagram or whatever the latest … Read more
Established in the 1990s, The Real Flower Petal Confetti Company has survived and thrived many ups and downs from Royal Weddings to bad weather, the rise of online shopping and increased competition. Sally Young tells their story. What does your business do? We grow, handpick and sell online biodegradable real flower petal wedding confetti. When … Read more
Do you dream of working in the wedding industry? I regularly receive emails from people who’d love to own a wedding business but don’t know where to begin. Often they’ve recently organised their own wedding and enjoyed it so much they don’t want to stop. Many successful wedding businesses started this way, but, while planning … Read more
Networking. Does that word conjure up thoughts of scary business people in power suits? “Working the room” as they go from person to person telling everyone how great they are? Forget that. Networking is just meeting people. And done well, it’s one of the most powerful ways to build a successful wedding business. Why is … Read more