Online – the modern way to network

In the 3rd and final article in our series on networking for wedding businesses, we bring networking right up to date and look at online networking. Social platforms like Twitter, Facebook and LinkedIn are all excellent networking tools. What’s more they are free, you can fit them around your other commitments and there’s no need … Read more

Are you a Social Media Dabbler?

When it comes to marketing your wedding business with social media there are so many options. And it changes constantly – the established players adding new features, new platforms emerging. The add in all the “gurus” dispensing advice and telling you “You must be on……..” (fill in the blank with Facebook/Twitter/Instagram or whatever the latest … Read more

Social Media Automation – Help or Hazard?

Should you automate your social media? Nothing polarises social media “gurus” more than the topic of automation. On the one hand there are the purists who believe automation is the root of all evil – all posts should be done by a real person in real time. On the other there are the marketers who … Read more

Get started with Instagram for your Wedding Business

Just when you thought you’d gotten on top of social media, along comes a new kid on the block to distract/overwhelm you. Instagram is the latest social media craze to get marketing people buzzing with it’s potential. But do you really need to be on Instagram and will it benefit your wedding business? Well, Instagram … Read more

How to take charge of your Twitter feed

I’m a big fan of Twitter for business. It’s helped me get clients, lets me stay in touch with people I’ve met while networking and enabled me to connect with people I’d like to do business with. And there’s always someone around for a chat while I’m having a coffee break. It’s like a water … Read more

Linking your social media accounts with Pinterest

Want to link Pinterest with Facebook and Twitter? In this short video I show you how to link your Pinterest account with your other social media profiles and how to add the Pinterest widget to your Facebook business page.     Top Tip: Pinterest will only post to your personal Facebook account NOT your Facebook … Read more

Stop Annoying your Twitter followers – Quick Tip

Stop annoying your twitter followers

I’m all for shortcuts which help save you time with your social media and marketing. But sometimes they can backfire. Have you ever logged into Twitter and seen the whole page taken up with tweets saying “I posted a new photo to Facebook” from one of the people you follow?   Pretty boring and annoying … Read more

Using Twitter for Networking

using twitter for networking

Twitter is for much more than blasting out your sales message to brides – it’s a valuable networking tool for anyone in the wedding industry. You can use it to build relationships with other suppliers, find opportunities (photo shoots, guest blogging, last minute bookings) and keep up to date with industry news. Here’s 3 ways … Read more

Customer Service via Social Media

As social media becomes a big part of our online marketing it’s very easy to get caught up in building fans and followers but are you offering customer service via social networks? For a wedding business, in an industry where reputation counts for so much, it’s essential that you don’t see social media as one-way … Read more

What’s your social media strategy?

Whatever you think about social media – Twitter, Facebook, Blogging etc – it is becoming an increasingly important business tool and one which is certainly relevant to the wedding industry with it’s young, internet savvy client base. Successfully using social media comes at a cost – it is time consuming and you have to give up … Read more