Build and Grow Your Wedding Business

Recent Writing

Determining the Price for Your Wedding Planning Services in 2023

As a proficient wedding planner, one of the critical decisions you’ll need to make is how to price your services adequately. This decision can significantly impact your business and your clients’ satisfaction. This comprehensive guide will explore the different pricing models that you can adopt, the factors to consider, and how to evade common pricing…

How to Attract the Perfect Clients for Your Wedding Planning Business

As a wedding planner, your clients are not just the individuals who finance your business operations but also an integral part of your business family. You will often find yourself emotionally invested in their success, laughing with them, celebrating with them, and digging deep into the details to ensure their dream wedding comes to life….

Embrace the Dream: The Rewarding Journey of Becoming a Wedding Planner

Do you find yourself captivated by the enchantment of weddings, the meticulous details that create the magical ambiance, and the joyous celebration of love? If so, the exciting and fulfilling profession of a wedding planner could be your calling. Let’s embark on a comprehensive exploration of the journey towards becoming a successful wedding planner in…

The Ultimate Guide to Building Effective Partnerships with Wedding Venues

In the realm of wedding planning, fostering strategic partnerships with wedding venues can significantly propel your business to new heights. Whether you’re a seasoned veteran or a newcomer in the industry, forming alliances with venues can provide you with invaluable credibility and a steady stream of client referrals. An Overview In the wedding planning industry,…

Enquiry to Sale – turning bridal leads into clients

Generating enquiries is not enough Whatever you use to marketing your wedding business – social media, wedding fairs, google – getting enquiries is only half the battle. You need to convert those leads into paying orders. So pay as much attention to your sales process as you do to creating that fabulous Instagram feed. Tip:…

The (non) Death of Wedding Fairs

Just about every year I read something about the demise of wedding fairs and whether they are still worthwhile for suppliers in this age of social media. But don’t write off wedding fairs just yet. Used well they can be one of your most effective marketing options. Here’s how to get the most from wedding…