How to create the right impression through your website

Your website is one of your most important marketing tools. Whether your clients find you via Google, Social Media or Wedding Fairs at some point they will visit your website. It’s got to attract the right customers – and get them to make a booking. Look Good First impressions count – a lot. Your website … Read more

How I started in the Wedding Industry – Alison’s Story

In the first in a new series, wedding business owners tell us how they got into the wedding industry. I’m starting with my own story……. It’s fair to say that I fell in love with flowers first, not the wedding industry. My parents were solid public servants (civil servant and teacher). There’s absolutely no entrepreneurship … Read more

Getting found on Etsy – SEO tips for wedding businesses

Selling wedding stationery on Etsy

Beth Cote from B.designs Paper runs an Etsy business specializing in wedding stationery. She sells both printed and DIY pdf files. Here she shares some of the lessons she has learned over the years.  Over to Beth…… I have run our store for about seven years now and have seen a lot of changes and … Read more

Bootstrapping your wedding business start-up

When it comes to starting a wedding business most of us have bucketloads of passion, creativity and energy – but not much hard cash. Welcome to small business bootstrapping! What is bootstrapping? It’s a term used to describe starting a business with limited funds and certainly no outside investment.  Basically, it’s all about being thrifty … Read more

Styled Wedding Shoots for Beginners

This is a transcript of a Live Question & Answer session. You can view the recording in our Facebook group, The Wedding Business Success Hub A few years ago nobody had ever heard of styled wedding shoots. Now they have become an important part of marketing for many wedding professionals. So what exactly are they, … Read more

Ice Cream and Charm: Profile of Sweet Ally Scoops

Ally Heasman swapped a traditional career for a traditional ice cream van, taking her vintage van and yummy ices to weddings and events. She tells us how she got started and how social networking has helped her go from newcomer to award winner in 3 years. How did you get started? I sadly lost my … Read more

Using Facebook Groups to Market your Wedding Business

With Facebook organic page reach at an all-time low, many savvy wedding business owners are turning to Facebook groups as a way to promote their business. Here’s our beginners guide to Facebook groups and how to get the most from them. The Basics Groups are basically online communities based around a particular interest or activity. … Read more

5 Reasons Couples are not buying from You

You’re talented, you offer a great product or service and you’re putting loads of effort into marketing your wedding business. But nobody is buying. The phone is silent and your email inbox is all spam and no enquiries. It’s so demoralizing when you’ve worked so hard. But don’t give up – you may only be … Read more

From student DJs to Entertainment Agency. Profile of Freak Music

Freak Music have grown from student DJs to one of the UK’s leading entertainment agencies with weddings a key part of their business. Co-founder Jay Feeney tells the story of their success. What does your business do? Freak Music are an agency supplying a huge choice & expertise in live music entertainment for corporate events, … Read more

How to Create a Mood Board in Canva – Tutorial

Mood Boards are a great tool for wedding suppliers and brides. Whether you want to put something together to show your clients, for a blog post, or just to help get those creative juices flowing, having your ideas together in one space gives instant clarity and inspiration. These days there’s no need to spend hours … Read more