Love it or hate it Facebook is still extremely popular with brides to be and offers lots of opportunities for wedding businesses. But it’s changed dramatically over the last year or so and it’s no longer easy for businesses to get noticed without paying. Even the most savvy social media gurus are turning to advertising … Read more
Want to link Pinterest with Facebook and Twitter? In this short video I show you how to link your Pinterest account with your other social media profiles and how to add the Pinterest widget to your Facebook business page. Top Tip: Pinterest will only post to your personal Facebook account NOT your Facebook … Read more
When it comes to social media, Twitter often gets overlooked in favour of Facebook, but it’s a powerful marketing platform and one that’s particularly good for networking and building influence in the wedding industry. So how do you get the most from Twitter? I spoke to Alison Tinlin, the UK’s top wedding tweeter, about how … Read more
I have to admit it’s been a while since I went to a wedding fair. But with one of the North West of England’s biggest events taking place practically on my doorstep at Event City in Manchester, it was definitely too good to miss. Having grabbed my press pass, I took the opportunity to have … Read more
Wedding photographer Nikki Bowling has built her business through networking. Here she shares her story and her top tips for success. I set up my business in 2001. After a few months of trying to make new contacts, one phone call out of the blue changed everything! It was from a financial advisor (who I … Read more
If you’re a wedding business selling products online – stationery, favours, accessories, dresses for example – then you will know how hard it can be to get customers to your online shop. The top Google rankings are taken by big brands, you don’t understand how paid search works (and you know it can be expensive) … Read more
If you are exhibiting at any wedding fairs (or bridal shows) this autumn, you will want to make it worthwhile. Wedding Fairs will probably be your largest source of new leads. Not only do you need to wow them on the day, but you need to follow up the leads afterwards, otherwise you will have … Read more
Update: The Wedding Marketing Mojo Club is now here! Click to learn more Calling all wedding business owners! You love your wedding business and want to make a success of it, but how do you get above the noise? How do you stand out as the best wedding business in your niche? Whether you’re delivering … Read more
You’ve probably been told that having a blog is a good idea for your wedding business – and it is! For a start Google loves websites which are updated regularly and have lots of great pages (e.g. ones people like to share on social media). And, of course, it’s a great way for you to … Read more
You’ve probably seen the adverts from Google about Adwords and how it’s a good way to get more business. Often with a promotional code giving you free advertising to get you started. So is Adwords a good idea for wedding businesses? Here’s our beginners guide with tops tips and some pitfalls to look out for. … Read more
