Couple, Business Partners, Best Friends: James & Kerrie Photography

James & Kerrie Sapphire are a husband and wife team who are also the best of friends! Together they own James & Kerrie Photography. After 3 years building their business they are now fulfilling their dream of becoming full time photographers. Here they share their journey and top tips. What does your business do? We … Read more

Can you do your own wedding business SEO?

I love SEO – for me it’s the perfect combination of creative and analytical. Generating ideas for great content and backing that up with technical tweaks. And best of all – it works! It’s perfectly possible to do it yourself. When I ran The Wedding Crafter I achieved high Google rankings without ever bringing in … Read more

Mindful Time Management – How to beat stress and get organised

As a small business owner, time is one of the most valuable commodities. I’m always keen to learn new techniques to help me manage both my time and myself! So I’m delighted to bring you this guest post from Jo Howarth who runs a company called The Happiness Club. Her job is to teach people … Read more

Get Instagram Savvy – Live Q&A for Wedding Businesses

Sorry – you missed the Live Q&A session but you can still watch the replay. Click here to watch You’ll need to be a member of our Facebook Group to view it. ***** In the last year or so, Instagram has become the social platform for brides and grooms – and wedding professionals. But despite … Read more

Starting a Wedding Business: What I wish I had known

The wedding industry is unique in so many ways. It’s one of the things I love about it! But that uniqueness brings it’s own issues. A lot of the general small business advice you read needs to be adapted (not too much scope for repeat sales, for example). And there are some things you’ll only … Read more

Knowing my ideal client. Profile of Carmela Weddings

Lisa Johnson is the co-owner of wedding planners Carmela Weddings and also owns Just Own This – a coaching company helping women create their own businesses that they love. She tells us how really focusing on her ideal clients has transformed her business and shares her top tips for anyone starting out in the wedding … Read more

7 Reasons not to rely on Social Media for sales

Social Media has made a massive difference to marketing for small businesses. And many successful businesses have been built on the back of social media. But one of the biggest mistakes I see people make is to treat social media as their primary sales channel. You’ve probably seen them. The endless promotional posts. The constant … Read more

Communicating effectively with your wedding clients

Claire Ady is a wedding planner with an enviable niche – she plans weddings in Central Park, New York! Her clients come from all over the world so communication is vital. Here she shares her top tips for effective and efficient communication. Over to Claire: In January of 2011 I moved from my home in … Read more

Paperless is the New Black

I’m delighted to welcome back Kellie Daab of iDo Collective with some more great tips for organising your wedding business – and a special freebie for you. Over to Kellie…….. But first let me take a selfie! Oh, and then I’m going to upload it to Google Drive, post it on social media, email it … Read more

Reviews – too important to leave to chance

Do have a strategy for reviews within your wedding business? No? You should do. Reviews are an increasingly important part of online life and can have a big impact on your business success. They can affect your visibility online and they certainly influence couples when they come to book their wedding suppliers. Where to get … Read more